Buffalo Wild Wings is sued for its boneless wings
An Illinois man filed a lawsuit against Buffalo Wild Wings. Aimen Halim of Chicago accuses the restaurant chain of false advertising, saying that the chain is cheating customers by selling boneless chicken wings that aren’t actually wings.
Halim noted that he went to the Buffalo Wild Wings location in Mount Prospect in January and ordered “boneless wings,” but regretted the purchase after learning what they were made of.
“Unbeknownst to the plaintiff and other consumers, the products are not wings at all, but fried chicken breast slices as wings. In fact, the products are more similar, in composition, to a chicken nugget than a chicken wing,” the lawsuit against Buffalo Wild Wings filed last week claims.
Plaintiff indicates that boneless wings are too expensiveAs a result, you would be paying more for a product that is not what you expected, as a result of the deceptive conduct.
The plaintiff’s Los Angeles attorneys are reportedly looking for other consumers who have also eaten boneless wings at one of the chain’s hundreds of locations across the country.
For its part, Buffalo Wild Wings sarcastically confirmed the lawsuit’s allegations. It also reveals well known facts that other foods they sell do not contain what is listed in the product name.
Our boneless wings are all white meat chicken.
Our hamburgers contain no ham.
Our buffalo wings are 0% buffalo.
— Buffalo Wild Wings (@BWWings) March 13, 2023
“It’s true. Our boneless wings are all white meat chicken,” the restaurant chain tweeted. “Our hamburgers do not contain ham. Our buffalo wings are 0% buffalo,” she noted.
While some Twitter users took the Buffalo Wild Wings post with humor, others did not. Some commenters did not find the joke.
“Then don’t call them wings,” one user replied. “Chicken Nuggets. They are chicken nuggets,” wrote another. And other: “Nice try, but Buffalo represents the city, not the animal. Your wings should be real. Stop being misleading.”
The lawsuit says misleading advertising should not be allowed, as consumers should be able to trust the simple meaning of a product name and receive what is promised. It is indicated that the company should have changed the name of the boneless wings to something more appropriate, such as “chicken poppers”.
If demands related to legitimate wording increase, menus could rename their products with a clearer description of what they really are.
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